Setting up your Pinterest account the right way is the first step toward growing your brand. Here are three must-do steps you shouldn’t skip.
Contents
Step 1: Profile Setup:
Once you create your Pinterest account, head over to the settings page.
https://www.pinterest.com/settings
Example profiles for inspiration
Pay attention to their:
- Profile cover image
- Profile photo
- Name
- Description
Step 2: Convert to a Business Account
https://www.pinterest.com/settings/account-settings/
Under Account Changes, you’ll see a button to convert to a business account. This will allow you access to analytics.
Step 3: Claim Your Website Domain with Pinterest
This is an important step to take. And likely the most technical. Here are some great tutorials I found on how you can go about doing this:
Yoast SEO Plugin:
WordPress Code Snippets Plugin:
Conclusion
Setting up your Pinterest account correctly is crucial for maximizing its potential.
By focusing on three key steps—optimizing your profile, converting to a business account, and claiming your website—you lay a strong foundation for effective Pinterest marketing.
These actions not only enhance your brand's visibility but also provide valuable insights through analytics, positioning you for long-term success on the platform.